Stories by paraschopra

How to Write a Killer AdWords Ad by Treating It a Mini Landing Page

Strategic Guest Posting: Doing it Right

$10K for solving a math equation

Growth startup v/s lifestyle startup: why should there be a difference at all?

Ecommerce website? Bring price and add-to-cart button closer to increase sales

Hall of Shame

Do human photos on a landing page increase sales and conversions?

Blue link vs. Red link vs. Banner: which one got 50% more clicks?

What's wrong with Indian startup scene?

Why obsessing over conversion rate is a waste of time

India's largest payment gateway hacked and passwords published online

A/B test duration calculator (with resources)

SaaS Startup Strategy – Three SaaS Sales Models

The Story of Visual Website Optimizer “Startups Are All About Markets”

Multivariate Testing 101: scientific method of optimize design

Human Relationship Optimization

Anatomy of long sales letter

Optimize revenue per visitor in A/B test: Visual Website Optimizer's new feature

How WriteWork.com doubled sales & conversions by A/B testing a radical design

Five Marketing Blunders you must avoid

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