Stories by paraschopra

Why you can’t sell usability, and what to do about it

Predicting the Future with Social Media

A/B testing case study: single button change = 6.3% rise in sales

How RIPT Apparel increased their sales by 6.3% using Visual Website Optimizer

New account management features: permission based multiple logins

Entrepreneurship – Whats Age got to do with it?

A/B testing using JQuery, flexible CSS, stylesheet tests and other new features

Youtube is down

Content-Aware Fill Sneak Peek

How to visualize A/B test results? (Flot-based) new charts

Why A/B testing is truly risk free, even when every lost sale matters

Using close script tag In A JavaScript Literal

Devotion to duty

Multiple conversion goals for an A/B or multivariate test

In This Horror Movie, the Call Comes From Inside the Theater

Debunking seven common excuses for not doing A/B testing

You look where they look

How to create an A/B split test on dynamic content?

Split Testing with a Genetic Algorithm

Using A/B Split testing to refine your startup's positioning

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