Stories by herbertl

Jobs Are Good

The Wreckage of Virality

Is Bach the greatest achiever of all time?

The Cutting Room Floor

Define yourself outside your life’s task

The Secret Power of the 8-Minute Phone Call

Shein’s hottest item in Latin America is its plastic bags

Those view counts on Twitter, TikTok, and Netflix? Be skeptical

The Making of a Writer

Find the Thing That Never Abandons You

I Hate Perfume: A Manifesto

When Jim Carrey wrote himself a $10M cheque

What will a four-day work week look like in Scotland?

Definition of Done

If My Dad’s Mortgage Was a Headline

Elon Musk has his demons. Walter Isaacson does his best to dissect them

How Did Vanilla Become a Byword for Blandness?

Dark Mode: How Users Think About It and Issues to Avoid

Creative Money Aesthetics

What if I no longer want to shoot for the stars?

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